beernesday

Everyone knows that I'm a big fan of craft beer.  I extol the virtues of the local craft beer community and of drinking locally brewed beers at every opportunity, including on CBC Radio's On the Coast every second week.   But what about the other part of the beer industry, big beer, and how they’re using some questionable tactics to entice unwitting consumers? I have nothing against beer makers making and selling beer, be they large or small.  And I have no issues with people drinking beer they enjoy, whether its craft or macro. As a big fan of craft beer, though, I do like to make sure macro beer drinkers have been introduced to craft beer so they can make an educated decision when choosing the beers they drink! And I think that beer makers should be honest about the beers they’re making.  Unless you pay a lot of attention to the fine print and do your research, it is very easy to be taken in by  shadow brands  and crafty beers. Shadow...

celebrate or drown your sorrows: Mark your ballot! After the longest federal election campaign in recent history… it’s time to vote. On October 19th, exercise your right to vote. And then… come join us for a BEER at the inaugural Election Cask Battle Royale! Who: ·          Big Rock Urban, Moon Under Water, Real Cask, and Faculty Brewing What:   After you’ve exercised your right to vote… cast one more ballot for CRAFT BEER in the inaugural  Election Cask Battle Royale . ·          $10 to participate which gets you a 6oz glass of each cask and a ballot to vote for your favourite brew. $2 from every vote will be donated to the BC Craft Brewers Guild in celebration of Craft Beer Month. ·          10% off food in the Big Rock Urban Eatery when you come in with your “I VOTED” pin. Federal election coverage will be shown in both th...