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Showing posts from June, 2017

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from the CBC website Beware of 'crafty' marketing,  beer columnist says Check out Rebecca Whyman's beer picks for this week CBC News   Posted: Jun 20, 2017 7:39 PM PT  Last Updated: Jun 20, 2017 7:39 PM PT A California beer drinker sued MillerCoors LLC in 2015, claiming their Blue Moon beer is not actually craft beer and marketing it as such was deceptive. Facebook Twitter Reddit Google Share Email Related Stories OTC Beer and Wine Are new B.C. craft breweries struggling to distinguish themselves? New model of craft brewing coming to Vancouver, says beer columnist Is the beer you drink craft? Or is it merely craftily marketed? On The Coast  beer columnist Rebecca Whyman says it can be hard to tell sometimes. Between acquisitions of craft breweries, shadow brands and marketing elements that make a beer look craft, there are several ways big breweries are creep

beer column

Everyone knows that I'm a big fan of craft beer.  I extol the virtues of the local craft beer community and of drinking locally brewed beers at every opportunity, including on CBC Radio's On the Coast every second week.   But what about the other part of the beer industry, big beer, and how they’re using some questionable tactics to entice unwitting consumers? I have nothing against beer makers making and selling beer, be they large or small.  And I have no issues with people drinking beer they enjoy, whether its craft or macro. As a big fan of craft beer, though, I do like to make sure macro beer drinkers have been introduced to craft beer so they can make an educated decision when choosing the beers they drink! And I think that beer makers should be honest about the beers they’re making.  Unless you pay a lot of attention to the fine print and do your research, it is very easy to be taken in by  shadow brands  and crafty beers. Shadow brands  and crafty beers

cbc website

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from the cbc website : B.C. tops the podium at the Canadian brewing awards Province takes home 51 of 164 medals at the 15th annual competition CBC News   Posted: Jun 06, 2017 10:01 PM PT  Last Updated: Jun 06, 2017 10:01 PM PT B.C. breweries tied with Ontario for the most medals earned at the 15th annual Canadian Brewing Awards, which were held in Ottawa on May 27, 2017. (CK Golf Solutions/Flickr) 100 shares Facebook Twitter Reddit Google Share Email Related Stories How to have your summer beer and eat it too Where everybody knows your name: columnist talks value of craft beer tasting rooms Last whimper for the growler? Columnist predicts craft beer mainstay could fade away Spring beers offer diverse mash-up of flavours British Columbia has some pretty good beers, according to On The Coast beer columnist Rebecca Whyman. West Coast breweries tied with Ontario for the most me

beer column

my notes from yesterday's cbc on the coast radio beer column: The 15th Annual Canadian Brewing Awards were held in Ottawa on May 27th. As is becoming the norm, BC breweries shone on the medal podium! Our breweries won 51 of the available 164 medals – tying with Ontario for the most medals won. If you were at the Vancouver Craft Beer Week tasting festival at the PNE on the weekend, you no doubt saw many of the trophies on display at the brewery booths. Mt. Begbie Brewing in Revelstoke was the big winner! They walked away with the coveted “Best Brewery in Canada” award, plus Gold medals for their High Country Kolsch and Cream Ale, and a Bronze medal for the Brave Liver Scotch Ale. Mt. Begbie began brewing in 1996, and just underwent an expansion to a new larger space with a tasting room and retail store. It’s great to see that expansion paying off for them in having their beers recognized country-wide. British Columbia swept the medals in three style categories: English Style P