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brewing up gender parity

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My article on gender parity is on the Growler website! BREWING UP GENDER PARITY: THE QUEST FOR BEERQUALITY REBECCA WHYMAN •  JUNE 13, 2019 Women are markedly underrepresented in craft beer. This is not news to anyone. But have you ruminated on just how large the gender gap is?  A 2018 survey by Nielsen-Harris  found American craft beer drinkers are 68.5 per cent male and 31.5 per cent female. Closer to home,  BeerMeBC’s 2018 survey  had those numbers at 71 and 29 per cent, with 0.32 per cent identifying as “other.” For those not so strong in the math department, that means that there are only three women drinking craft beer for every seven men. If you were a straight man looking for a date, you wouldn’t like those odds at all. And I can tell you, as one of those three women, it’s not much fun being outnumbered everywhere I go to enjoy my beloved craft beer, delightful as those seven men may be. Drinking craft beer is the easy part—when we move int...

link love

oh my heavens, december already?? the science of why beer is so delicious barkerville brewing has been nominated for 2 bc small business awards best community impact best online marketer how beer is failing women canadians drinking less beer?  but craft breweries on the rise? 10 craft breweries worth exploring ontario behind bc and quebec in craft beer market share, but hamilton is doing its part to change those numbers

beer column

these are my notes from yesterday's on the coast beer column wherein i made stephen quinn taste hop elixir (i am so very cruel to him): This is "Hop Drop", a hop elixir/hop liqueur made by Phillips Brewing in Victoria .   They made it to go along with their 13 th anniversary brew, called 13 Knots in a Hangmans Noose.   The beer is an 11.9% imperial ipa, which if you add the 29% elixir to it, bumps up to a 13% even hoppier beer. “Hop drop is an artisanal hop liqueur crafted to celebrate the hop flavours that we covet in our beer.   We distilled real hops into an incredibly potent hop elixir, where explosions of fresh pine and bright bitterness are balanced in a blanket of soft sweetness.   Its depth of flavour is robust enough to enjoy on its own poured gently over ice, or it can be ‘dropped’ into another beer to instantly raise the ABV and infuse bright hoppy flavour.”   The elixir will eventually be available on its own from Phillips’ new Fermentor...